Monday, 1 February 2010

Contextual Analysis of Kerrangs Contents

This contents page from Kerrang magazine at first glance is very cluttered, however I think the untidy image works really well as everyone in the picture looks like they are having a really good time. This perhaps relates to the wild nights out that the target audience, teenagers, have. The large picture at the top breaks the page down into two main sections, and prevents the whole page being filled with texts, which may put many readers off at first glance.

The main colour theme on the contents page is white and yellow, which makes the magazine come across and lively and youthful. The tile 'CONTENTS' and the words 'THIS WEEK', which are both in a yellow and bold font, stand out and catch your eye immediately due to the black background behind them. In the bottom half of the page there are mini subheadings included in the contents which also catch your attention due to the colour scheme. This also enables the viewer to find the topic that they want to read about quickly, and helps to sell the magazine as it gives the impression that it includes loads of information and interesting topics. All of the main and important writing on the page has been printed in capitals which makes it easier on the eye to read and to navigate around the page easier.

All of the main artists on the page are in bold, which gives them importance and makes the reader think that they are getting good value for their money. The contents page also has a letter from the editor. This gives the magazine a personal touch which would make readers feel important and provides the audience with a lot of information. The caption also includes page references, furthermore making it an excellent feature to include.

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